Our vision

Digital disruption, at the heart the business

We are in a new context
with challenges we've never had to face before


We are witnessing the digitization of the physical world

With the development of the Internet of Things, digital is becoming an extension of every object and, in broader terms, of physical infrastructures: homes, buildings, shops, cities, industrial facilities, transport nodes and vehicles. This total connectivity will also affect companies and institutions, which will configure open collaboration networks and digital business ecosystems.

In the end, the physical world will be connected and replicated in the cloud, and will be managed from the digital world
Cristina Ruiz
Indra and IT Business Senior Vice President

Exponential growth of information and processing capacity

Data management is at the heart of the disruption

We are facing a radical change in the current business paradigm which involves the redesign of the offering from a customer-centric viewpoint, the creation of a new layer of value-added services based on information and the deployment of commercial processes that are more focused on benefits, not only for the consumer but also for the supplier: A true understanding of customer needs is a must, along with the presentation of the right offer at just the right time.

Commercial processes that change from 'sell' to 'help to buy'
Silviano Andreu
Head of Minsait

Digital disruption is impacting the business

New consumers
Better informed and more capable than ever, true protagonists of the business and in control of commercial relationships.
New sector structures
New players, customer-centric and value-focused, with highly-efficient and low-capital operating models.
New business models
New ways for businesses to differentiate their offerings and avoid the commoditization of their products.

This impact is different in each one of the sectors

  • Financial services
    The banking sector is under great pressure due to falling margins, the increase in regulatory activity and the emergence of the fintechs, which leverage technology to reach the general public in an efficient and scalable way. Similar issues affect the insurance industry, where digitization means operating with a new cost paradigm, developing new products with better risk calibration and adopting new distribution models.
    Albert Guilló

    Director Business Consulting

  • Telecom and media
    Digital disruption is at the heart of the telecom and media industries. It requires the reinvention of the offering and the launch of new products beyond the traditional value proposition, and in the case of the telcos, open up a new way to access the final consumer through leisure and entertainment services and home infrastructure management, among others.
    Lucie Beluard

    Senior Manager
    Business Consulting

  • Electricity, oil & gas and water
    Technology enables electricity, gas and water companies to develop an offering with higher value for end customers allowing the responsible consumption of energy and resources, and to make significant improvements in operations, such as power plant management and demand estimation.
    Álvaro García Mauleón

    Senior Manager
    Business Consulting

  • Distribution and consumer goods
    Despite their major physical component, the distribution and consumer goods sectors are deeply affected by key technological trends that point to future radical changes in the current modus operandi, such as: direct distribution through digital channels, the digitization of the experience in physical stores, the improvement of logistics by leveraging the advances in the Internet of Things and next-generation analytics.
    Daniela Orbea

    Senior Manager
    Business Consulting

  • Manufacturing
    The manufacturing industry, which has traditionally had a lower demand for IT services, is also becoming hugely relevant through connectivity, sensorization and advanced analytics—which are causing disruptive changes in the chains of design, production, logistics and distribution. This importance is also seen in the digitization of the physical product itself, which enables new pay-per-use business models, in what is starting to emerge as the fourth industrial revolution, or Industry 4.0.
    Diego Moral

    Business Consulting

  • Transport and infrastructure
    Transport has been one of the pioneering sectors in the combination of physical and digital worlds, in the advanced management of infrastructures using technology —including mission- critical systems such as air navigation aids —and also in the relationship with consumers through the online channel or 'ticketing' solutions. We are now facing another substantial leap that will take operations and customer experience to a next level.
    César Valero

    Business Consulting

  • Public Administration
    The new technologies take the operation of public agencies to a higher level of efficiency and agility, and the design of the new digital offering geared to the public's needs, so that it becomes the preferred mode in relationships with those agencies. In addition, the public industry needs to act as a driver of digital transformation for the different economic sectors and society in general.
    Victor Baylina

    Senior Manager
    Business Consulting