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Discovering new trends

Energy & Utilities: the digitization of the customer relationship

  • Download PDF in Italian 3.13 MB
March 14th, 2024
Utilities Water
Utilities Electricity & Gas
CRM and Digital Channels
Onesait Utilities
Onesait Oil & Gas

The Energy sector has significantly improved its relationship with its customers in Italy through digital channels. Operators in the sector are among the Italian companies that know their customers best: 80 percent believe their knowledge is at least sufficient (vs. 50 percent in 2022), with an average of 6.7 out of 10 (vs. an overall average for all sectors of 6.05) and 40 percent rate it as good or excellent. 

Download the report "Energy & Utilities: the digitalization of the customer relationship - 2024" produced in collaboration with the Digital Innovation Observatories of the Politecnico di Milano.

***

Il settore Energy ha migliorato significativamente il rapporto con i propri clienti in Italia attraverso i canali digitali. Gli operatori del settore sono, infatti, tra le aziende italiane che meglio conoscono i propri clienti: l’80% ritiene che la propria conoscenza sia almeno sufficiente (vs 50% nel 2022), con una media di 6,7 su 10 (vs una media complessiva per tutti i settori di 6,05) e il 40% la valuta buona o ottima. 

Scarica il rapporto “Energy & Utilities: la digitalizzazione della relazione con il cliente – 2024” realizzato in collaborazione con gli Osservatori Digital Innovation del Politecnico di Milano.


 

Download Report in PDF in Italian 3.13 MB
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The author
Erminio Polito
Executive Director Energy & Utilities – Minsait in Italia
https://www.linkedin.com/in/erminiopolito/?originalSubdomain=it

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